Building an email list is one of the most important functions in your business. Why? Because the fortune is in your list. More specifically, the fortune is in your ability to reach more people consistently. The more people read your emails, the more likely they will get to know you. The more people get to know you, the more likely they will trust you. The more people trust you, the more likely they will buy from you. It’s a process like anything else! So with that:
The Top 3 Reasons to Build an Email List are:
*More people will read your content. Matter of fact, 21% of the contacts on your list will likely to be opened and read your content rather than less than 6% of your followers/fans.
*More consistency to create a relationship with your list. With time the people on your list will get to know you, like you and then trust you.
*Higher sales conversion rate through promoting an offer through email than promoting an offer a social media platform. Why? Because you have built a relationship with the people on your list. They trust you. They are more likely to buy from you.
So view my quick video below…..more details in its content.
Most business owners freeze when it comes to messaging the contacts on their list or they annoy their list by over promotion. Over promotion will lead to people unsubscribing to your list and you don’t want that. I’ll get in more detail in another post on what kind of content to message your contacts.
For now get my Make a Fortune From Your List, where I outline different types of emails you can send out to your list, with no sales agenda. Just build rapport. Let them get to know you but provide your contacts with good information that they can use.
I also include different types of offers you can promote to your list. You want to mix it up. Keep your list engaged so when you do promote an offer, they buy!
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